8 Types of Retail and Shopping Promos Every Filipino Consumer Should Know About

As Filipinos’ incomes grow, their tastes have also evolved to reflect their prosperity. However, one thing that has remained constant is the national love affair with shopping promos. Like Filipino shoppers, these promotional programs have also evolved with the times. Yet, the thrill of scoring one-of-a-kind deals still resonates the same way among online and traditional shoppers alike.

The parallel rise of credit cards and digital payments pioneered by Maya has added an exciting new dimension to these promotions. Shoppers can take advantage of credit card promo deals and other exclusive offers to further improve their shopping experience and get more out of their budgets.

This diversity, however, has created a new challenge. There are so many promo types out there that it can be tough for casual shoppers to make optimal decisions. We’ve compiled the most common types of promotions below so that you can make smarter, wallet-friendly choices in your everyday shopping.

1. Cashback Offers

Credit cards and other similar card-based payment methods often include cashback promotions. These work by giving you a percentage of your purchase amount back as a credit rebate. For example, Maya’s Landers Cashback Everywhere Credit Card gives cardholders up to 5% cashback at Landers stores, 2% on dining spending, and 1% on all other qualified transactions.* If used wisely, cashback offers can be used to save significant amounts of cash on everyday spending, effectively stretching your budget just by using your card as your main payment method.

2. Buy One, Take One

In the Philippines, the terms “Buy One, Take One” and “BOGO (Buy One, Get One)” are part of the popular lexicon. These promotions probably need no further introduction but, to the uninitiated, these allow buyers to receive two of a given item for the price of one. These promos are commonly offered for food, beauty products, and seasonal items. It’s a real win-win, as these promos allow businesses to let go of unsold stock while also allowing customers to score great deals on all kinds of essential goods.

3. Discount Sales

Discount sales are the most straightforward retail promos, often coming out during key events like holidays and payday weekends. At these promo events, stores may offer significant markdowns on most of their inventory. While the specifics vary from store to store, typical discounts range from 10% to around 70% off.

These events are almost a hallowed tradition, with Filipinos often planning their major purchases around these sales. Using your Maya credit card during these occasions can offer additional perks like cashback on top of the sales savings, sweetening the deals even further.

4. Loyalty Rewards

Loyalty programs give customers perks and freebies for their continued patronage. These programs work in various ways but retailers will usually issue points for every purchase. Accumulated points, in turn, can be redeemed for freebies or other exclusive offers.

5. Bundle Deals

Bundle deals encourage customers to buy multiple items, usually for an exclusive discount. These are commonplace in grocery stores where the bundles are often composed of complementary items. For example, a promo might offer shampoo, conditioner, and face wash sets for significantly less than the items’ total individual prices. These set bundles do exist at online shops, but, more often, you can select which items go in the bundle.

If you actually need the items, bundle deals are a no-brainer for getting the most out of your budget. Don’t forget to use your Landers Cashback Everywhere Credit Card to add even more savings.

6. Flash Sales

Flash sales are time-limited promotions where deep discounts (anywhere from 10% to around 90%) are offered for a very short duration, often just a few hours. These do happen in brick-and-mortar shops, but they’re especially prominent at popular online stores during double-digit sales events like 6.6 and 7.7. Lucky shoppers who act quickly can snag highly desirable products at almost unbeatable prices. Credit card users can still get cashback rewards on flash sale promos, allowing them to score truly incredible savings.

7. Free Shipping Offers

For online shoppers, shipping fees can be a big turn-off, especially when the store charges a separate fee for each item. Fortunately, any e-commerce stores now provide either consolidated shipping or even free shipping when a minimum spending threshold is met. When combined with other promos like credit card cashbacks, these savings can make online shopping even more appealing.

8. Referral Incentives

Referral promos reward customers for bringing in new patrons. For example, a retailer might offer points on your reward card or a voucher for every successful referral. Maya has a general referral program where you can earn up to PHP 15,000 just for inviting your friends to get banked with Maya. Moreover, Maya also has an "unli-PHP 500" referral program for the Landers Cashback Everywhere Credit Card that can earn cardholders PHP 500 for every successful referral, with no limit on the number of referrals. You simply have to share your referral code, have your friends apply for a Landers Cashback Everywhere Credit Card through Maya, and get rewarded once they’re approved! Share the benefits of having a Maya account and set your friends on the path to having their own Maya card.

Get More From Each Promo With the Landers Cashback Everywhere Credit Card

If you’re out to maximize your budget, understanding these common shopping promos will be key to stretching your peso further. With the added cashback offered by the Landers Cashback Everywhere Credit Card, there’s never been a better time to be a wais shopper. If you’re already a Landers member, sign up for a Landers Cashback Everywhere Credit Card to enjoy more savings on your next shopping spree.

*Transactions that don’t qualify include: cash in, cash advance, quasi cash purchases, casinos and gambling, fuel, supermarket, pharmaceuticals, utilities, telco, and government.

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